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1616 River Road
Jacksonville, FL 32207
Prices start at $990,000 |
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| Consulting Services |
- We strive to have consistent communication within the development team to ensure an effective marketing program.
- Along with the architect, we work on floor plans, product and unit mix, layouts and standard building and interior features, and community amenities.
- Ensure the development team is setup to administer an effective options and upgrades program.
- Support in the assignment of roles and responsibilities within the development team is offered.
- Comprehensive training is given to sales teams customized to each respective property.
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| Research |
- We regularly assess the competitive marketplace, including personal inspection of competitive properties, detailed inventory profiles, product types, pricing information, unit/home sizes, and interior and community features.
- Our team compiles data from the local Multiple Listing Service and several proprietary databases for pricing comparison and absorption analysis.
- Demographic information is generated for identifying potential target markets.
- We evaluate rental market for important trends, including pricing and vacancy.
- Assessment for project absorption rates based on product positioning, pricing, market conditions and other factors is readily available.
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| Marketing |
- A collaborative approach is taken in the development of the marketing and collateral materials and media plans for each project.
- Supervision is provided for the design of the sales center, including graphic and visual displays, and build-out.
- We recommend and direct the merchandising of specific model homes, where appropriate.
- Our employees Identify key print and Web advertising strategies.
- We supervise the development of all print communications and collateral materials.
- Direction is given for the design and implementation of Web sites and online contact databases.
- We maintain a visitor database — a tool that yields valuable information such as buyer trends and sales tracking.
- All statistical data gained from databases is analyzed and interpreted.
- Orchestrated email and direct mail marketing campaigns are availabe.
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| Onsite Sales |
- We hire, professionally train and provide ongoing mentoring and guidance to the sales team regarding their specific development and surrounding market area to ensure that they are experts in their project.
- Our representatives monitor sales activity on a weekly basis for the developer.
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